KW 3: Industry 4.0 based on timely data exchange, IoT and AI dominate the CES, Bosch and the Internet of Things, Trend Micro wants to make Internet of Things safer


Industry 4.0 based on timely data exchange: Industry 4.0 is the next big industrial revolution. However, in order for production to be able to control and optimize itself, data exchange must be timely and targeted. While production processes are just as efficient in the conventional industry, knowledge about production flows is only slowly integrated into optimization. The networking of machines, systems and products enables a horizontal and vertical production exchange. Networking often starts with classic, existing systems such as ERP, MES (Manufacturing Execution Systems), PLCs or Identification Systems (RFID AutoID Systems).

IoT and AI dominate the CES: At the annual CES trade show, the world’s largest consumer electronics fair in Las Vegas, all sorts of products with the label “smart” were introduced to consumers. This could be seen as an inflationary use of the term – it seems as if the manufacturers are mostly interested in selling their products as “smart”. Almost 4,500 exhibitors showed cat, dog and human toilets with integrated AI as well as all kinds of products with Alexa integration.

Bosch and the Internet of Things: “Like a Bosch” is the tagline of a new global image campaign the supplier of technology and services launched at CES. The campaign aims to get the message across that Bosch is the leading provider of connected products and solutions. Bosch is entering new territory with its “Like a Bosch” campaign; the decidedly different approach and tone marks a departure for the company, which was founded in 1886. The young man in the Bosch promotional video is always on top of things, thanks to connected solutions from Bosch.

Trend Micro wants to make Internet of Things safer: Trend Micro, a global leader in cybersecurity solutions, has announced the global launch of Trend Micro IoT Security (TMIS) 2.0 to help manufacturers and managed service providers improve the security of their products and the wider IoT ecosystem, while enabling them to drive competitive differentiation. With most traditional security products, it’s not possible for end users to install protection for IoT solutions by themselves, which is where TMIS 2.0 comes in. The TMIS 2.0 platform can be pre-installed onto IoT devices during the product development lifecycle, requiring minimum deployment effort and providing maximum protection through a range of system hardening and risk detection features.

Almost a third of companies are unsure what Industry 4.0 is: The Internet of Things promises the next industrial revolution – thus it is all the more surprising that almost a third of companies don’t even know exactly what this term actually means. Likewise, the term Industry 4.0 is still a mystery to many. This was the result of a survey by market researcher “Copa Data”. 29 percent of companies are unsure what Industry 4.0 is.

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Sales from IoT business models will amount to 16.8 billion euros in 2022, according to “Capgemini” analysts.


Difficulties on the path to the Smart Factory: No company can hide from the digitization of corporate processes. This has been confirmed by corresponding trends – less than one tenth of the companies surveyed didn’t even bother with smart technologies this year. Three years ago it was around one third. But there are many hurdles on the way to becoming a smart company. Successful digitization strategies deliberately build digital knowledge and are characterized by a structured approach with clear processes. Nevertheless, digitization projects also fail to a considerable extent. According to the current Industry 4.0 Index, 14 percent of companies with concrete projects are not yet satisfied with the results.

Breakthrough in IoT projects: The Internet of Things has finally arrived in German companies. Compared to last year, the number of companies that have already implemented IoT projects has more than doubled, according to findings by CIO and “Computerwoche”. 44 percent of the companies have implemented IoT projects, compared to 21 percent in the previous year. The applications of IoT in companies are manifold.


EU supports AI platform for companies and authorities: A new EU project will officially get under way on January 10th with the aim to build a collaborative platform for artificial intelligence (AI) resources. Called AI4EU, the project brings together 79 partners in 21 countries. Its main goal is to develop an open platform that will help bring AI to both private businesses and public sector agencies across Europe. Digital Single Market VicePresident Andrus Ansip and Digital Economy and Society Commissioner Mariya Gabriel said Europe could only reap the full benefits of AI innovations if this technology was easily usable by all. The AI4EU project is intended to help bring AI to small businesses, non-tech companies and public administrations across Europe.,


“Especially when it comes to IoT, end devices are usually under-protected and thus exposed to attacks by hackers.”
IT expert Sonja Meindl from the software company “Check Point” has pointed out that cybersecurity should continue to be a top priority for all projects.


Apple iBeacons find their way into McDonald’s: Using the Bluetooth low energy radio on your smartphone, iBeacon technology can track your location within a few feet of where you are and push you special deals and advertisements onto your phone as you pass by stores. 26 McDonald’s franchises in Columbus, Georgia have been testing out the technology with its customers. In a four week trial, these fast food joints have been pushing special deals for McChicken Sandwiches and 10-piece Chicken McNuggets.

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